BoCo Modern

Where home renovation meets travel

The Situation

After ten years in the home renovation business, co-founders Bryan Bowen and Leah Iudice decided it was time for a new…well…everything – a new name, logo, website, and a fresh approach for their clients combining tailored experiences in both the home renovation and travel consultancy space.

The solution

Creating a cohesive brand for such a one-of-a-kind company was a unique challenge. Even though their services are seemingly polar opposites, the quality and level of service they provide their clients is the common thread. We were able to combine the two worlds of home and away through the image of a bird taking flight over its nest. The rest of the brand’s assets were built off their playful personality and pursuit of excellence.